Deloitte report points to increased STR demand amid LA28

A Deloitte report suggests a lodging shortfall of up to 320,000 visitors during the 2028 Los Angeles Olympics. Doubling current short-term rental capacity in LA and Orange County could fill 88% of this gap, adding 282,000 tourists and injecting nearly $500 million into the local economy. The report emphasizes regulatory easing as a lower-cost alternative to new construction.