Insight
Hotel brands like Accor and Meliá are showing interest in managing student residences, indicating a potential expansion of 'hybrid hospitality'.
Hotel Brands Circle Student Housing: 4 Income Streams
Summary
Hotel brands are increasingly exploring hybrid hospitality models, combining student housing with hotel stays and co-working spaces. Accor and Meliá are making strategic moves into student residences, signaling a growing interest in this segment for potential new revenue streams.
Key takeaway