Insight
This ruling reinforces Booking's grip on the core hotel market where the European Commission found it has a 'dominant position'.
With Booking’s Etraveli Deal Still Blocked, Expedia Has the Edge in M&A
Summary
Booking Holdings' proposed acquisition of Etraveli was blocked by a European court, impacting M&A in European travel. The ruling cited Etraveli as a low-margin channel feeding Booking's high-margin hotel business. This decision affects Booking's market grip.
Key takeaway