The new normal is here for the vacation home market. Here's what it means for buyers and sellers. - The Business Journals

Vacation Rental Market
Published: February 5, 2026
Getting Started

Summary

This article discusses the changing landscape of the vacation home market, addressing its implications for both buyers and sellers. It highlights the 'new normal' trends influencing property values and investment strategies in the STR space. Hosts should pay close attention to market shifts and adapt their strategies to thrive.

Key Insights

  • The article suggests the vacation home market has entered a 'new normal', indicating significant changes in the landscape for buyers and sellers.

Action Items

  • Hosts should stay informed on the evolving trends and assess how these changes affect their investment strategies.
    Effort: low
    Impact: medium

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