First Chair launches with ex-Vacasa and Wyndham team
Summary
First Chair Destinations, a new vacation rental business founded by ex-Vacasa and Wyndham executives, is entering the STR market with a focus on ski resorts and coastal destinations. The company acquired rental management agreements from Vacasa and plans to build a locally driven operating model. The official consumer launch is scheduled for June.
Key Insights
- •First Chair will focus on ski resorts and coastal destinations, sectors that see consistent demand.
- •The new venture acquired a portfolio of rental management agreements from Vacasa.
Action Items
- ✓Consider how the entry of new property management companies with backing from private equity might impact your market.Effort: lowImpact: medium
Tools & Resources
- →First Chair: The article mentions First Chair as the new company.
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