Deloitte report points to increased STR demand amid LA28

ShortTermRentalz
Published: February 12, 2026
Regulations & Compliance
Los Angeles, CA

Summary

A Deloitte report suggests a lodging shortfall of up to 320,000 visitors during the 2028 Los Angeles Olympics. Doubling current short-term rental capacity in LA and Orange County could fill 88% of this gap, adding 282,000 tourists and injecting nearly $500 million into the local economy. The report emphasizes regulatory easing as a lower-cost alternative to new construction.

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