- Home
- /
- News
- /
- October 2025
- /
- Why Everyone’s Moving South (and Why Investors Should Pay Attention)
Why Everyone’s Moving South (and Why Investors Should Pay Attention)
Summary
The Southeast U.S. is experiencing a migration boom, driven by job growth and affordability, making it a prime market for real estate investors. Hosts should consider investing in new construction rentals in high-growth Southern markets, as the demand for housing is increasing. This trend suggests sustained rental demand and potential for long-term appreciation.
Key Insights
- •Fourteen of the top 15 fastest-growing tech hubs in the past five years are in the Sunbelt.
- •The South added nearly 1.8 million people in 2024, with Texas and Florida leading the gains.
Action Items
- ✓Consider investing in new construction rentals in high-growth Southern markets.Effort: highImpact: high
Tools & Resources
- →Coastal Equity Group: Coastal Equity Group is mentioned as a resource for investors.
More from Getting Started
This article from GreekReporter.com reports that Greece is climbing the European short-term rental rankings. While specific details on the rise are not provided in this short article, this suggests a growing opportunity for hosts. It implies increased demand in the Greek market, which presents a dynamic opportunity for STR investors.

Ennismore plans to expand its hotel presence in India, with its first hotel under the Morgans Originals brand, Roswyn, already soft-opened in Mumbai. Following the Mumbai debut, the company plans to open a Hoxton hotel in Bengaluru and is actively exploring further expansion opportunities, recognizing the market's readiness for a luxury lifestyle product.
The short-term rental market's growth is slowing, according to eKathimerini.com. This shift may affect occupancy rates and revenue for hosts. Understanding market trends is crucial for adapting pricing and marketing strategies, ensuring continued profitability.
Curated by Learn STR by GoStudioM


