Local hospitality company takes on vacation rental portfolio with Casago franchise - The Business Journals
Summary
A local hospitality company is expanding its vacation rental portfolio by franchising with Casago. This strategic move suggests growing interest in professional management of STRs. Learn about the rise of professional management and its potential impact on the industry.
Key Insights
- •A local hospitality company is expanding its vacation rental portfolio by franchising with Casago.
Action Items
- ✓Consider partnering with a professional management company if you are looking to scale your portfolio.Effort: mediumImpact: medium
Tools & Resources
- →Casago: The article mentions a partnership with Casago, a franchise.
Related Videos
More from Growth & Marketing
Lake.com launches new subscription tiers to offer hosts more flexibility. The Premium plan costs $499 annually for one featured listing with direct booking. The Portfolio plan at $3,999 per year supports up to 10 listings and includes marketing exposure. Hosts can now choose commission-based or annual fee structures, aiming to give greater control over pricing and distribution.
This AOL article discusses a Saturday Night Live (SNL) sketch featuring Melissa McCarthy as an "Airbnb Superhost." While the article itself isn't directly related to Airbnb hosting best practices, it provides a pop-culture reference to the STR industry and highlights brand awareness. The sketch is part of the growth and marketing of Airbnb's brand recognition.
Despite an 80% surge in searches, Raymore, MO, short-term rental hosts haven't seen corresponding World Cup bookings. This indicates a disconnect between interest and actual reservations. Hosts need to examine their pricing and marketing strategies to capture this opportunity.
Curated by Learn STR by GoStudioM