13 Factors to Rank Better on Airbnb (Ep557)

over 2 years agoScore: 75
Growth & Marketing
Airbnb
Listing Description
Guest Reviews
Pricing Strategy
Direct Booking

Summary

This article discusses 13 factors that influence your Airbnb listing's search ranking, emphasizing the importance of staying current with the algorithm. Daniel Rusteen shares tips on improving search ranking, dealing with negative reviews, and using creative discounts. Hosts should review their listings and strategies to optimize their ranking and increase bookings.

Key Insights

  • Numerous factors, including the number of reviews and returning guests, significantly influence an Airbnb listing's search ranking.
  • The article highlights the concept of "flexible listings" as a key factor affecting search rank.

Action Items

  • Hosts should consider using "creative discounts" to charge more for single-night reservations.
    Effort: low
    Impact: medium
  • Hosts should optimize their pricing strategy based on market demand.
    Effort: medium
    Impact: medium

Tools & Resources

  • OptimizeMyBnb.com: Daniel Rusteen offers a special offer for 50% off his new course on how to optimize your short-term rental business, available at OptimizeMyBnb.com (use code "GETPAID").
  • Profitable Properties: The article mentions the book "Profitable Properties" by Daniel Rusteen.

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