The Live Tourism Events That Will Shape 2026
Summary
Live tourism, driven by music events and festivals, is a growing trend. Hosts in cities with major events, like London and New York, can benefit from increased demand. Consider the potential for attracting guests who travel for these events.
Key Insights
- •More than 562,000 fans in India traveled to a different city for a music event — up 18% from last year.
- •40% of live music attendees traveled at least 500 miles for a music event in 2025.
Action Items
- ✓Consider the potential for attracting guests who travel for events like music festivals or the total solar eclipse.Effort: lowImpact: medium
- ✓Update your listing descriptions and amenities to appeal to guests traveling for events. Highlight nearby event venues.Effort: lowImpact: medium
Related News
Why most buyers hire the first agent they talk to
According to a Zillow report, repeat buyers are now the majority in the housing market and are more intentional about who they hire. For hosts, this means focusing on efficiency and strategy, demonstrating expertise early on to gain repeat business.
Top Short-Term Rental Conferences to Check Out in 2026
This article from Lodgify highlights upcoming short-term rental conferences in 2026. Attending industry events can provide valuable insights and networking opportunities for hosts.
Vacation Rental Branding: How to Build Your Brand in 2026
This article discusses vacation rental branding strategies for 2026, offering insights into how to make your property stand out. Hosts should review these branding tips to improve their property's appeal and attract more guests.
Top Trends & Tips for Marketing Your Family Vacation Rental in 2026
This Lodgify article offers tips for marketing family vacation rentals in 2026. Hosts should consider updating their listing descriptions and amenities to attract families and optimize their marketing efforts.