EP046: Sydney Airbnb Hosting With Steven Ryan

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Published: December 23, 2014
Pricing & Profitability

Summary

This article discusses revenue management strategies for short-term rentals, emphasizing the importance of a structured, scheduled approach over reactive pricing. Hosts should focus on analyzing booking data, understanding booking windows, and making small, consistent price adjustments to optimize revenue. The article also touches upon CEO-level strategies for scaling businesses and the differences between hotel and STR revenue management.

Key Insights

  • Small daily price changes can increase exposure on OTAs.
  • STR pricing is dramatically harder than hotel pricing, due to product uniqueness.
  • The biggest revenue mistake most STR operators make isn’t their pricing tool… but the lack of a daily and weekly pricing routine.
  • Early bookings can indicate underpricing or upcoming events.

Action Items

  • Make sure to schedule revenue management, instead of being reactive.
    Effort: low
    Impact: medium
  • Review every booking to reveal pricing and demand signals.
    Effort: low
    Impact: medium

Tools & Resources

  • Freewyld Foundry: Learn more about Freewyld Foundry.(https://www.freewyldfoundry.com)

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