EP066: w/ Ali Ben Lmadani, Co-founder of EasyGuests
Summary
This article discusses revenue management strategies for short-term rentals, emphasizing the importance of a structured pricing routine. It highlights the significance of daily and weekly reviews, and understanding booking behavior to optimize pricing and maximize revenue. Hosts should implement a regular revenue management schedule and pay close attention to booking data to identify opportunities for improvement.
Key Insights
- •Early bookings can indicate underpricing or upcoming events, highlighting the need for dynamic pricing.
- •Most STR operators underperform not because they lack tools, but because they don’t know what to look at, when to look at it, or how to interpret booking behavior once it shows up.
Action Items
- ✓Review bookings daily to identify pricing and demand signals.Effort: lowImpact: medium
- ✓Review pacing on a weekly basis using Market Penetration Index (MPI).Effort: lowImpact: medium
Tools & Resources
- →Freewyld Foundry: Learn more about Freewyld Foundry →(https://www.freewyldfoundry.com)
More from Pricing & Profitability
A host reported earning $2,300 monthly on Airbnb with almost constant bookings, only to quit due to difficult guests. This highlights the financial potential of STR hosting but also emphasizes the importance of guest screening and managing guest behavior. Balancing profitability with a positive hosting experience is crucial.
This article discusses Kansas City's high occupancy rates compared to other World Cup host cities, raising questions about the effectiveness of efforts to increase short-term rental availability. It implicitly touches on market trends and the impact of major events on the STR market. The article likely explores whether increased rental supply can meet demand while analyzing the city's approach to STRs.
Realtor.com's report on best mountain towns for Airbnb returns reveals key locations for STR investment. The analysis likely includes data on occupancy rates, ADR, and RevPAR to identify profitable markets. Understanding these trends helps hosts optimize pricing strategies and choose lucrative destinations.
Curated by Learn STR by GoStudioM