EP164: This Week in the World of Airbnb
Summary
This article from 2017 discusses Airbnb's shift towards professionalization and its efforts to improve the Instant Book feature. It highlights concerns about losing the 'sharing' aspect and provides tips for attracting bookings during low seasons.
Key Insights
- •Airbnb introduced Instant Book in 2010 and 40% of hosts were using it at the time of the article.
- •Of 3M total listings, 1M were shared space, 1M private, and 1M were managed by management companies.
Action Items
- ✓Explore niche sites like misterb&b, Bud and Breakfast or Innclusive.Effort: lowImpact: medium
- ✓Make your listing as attractive as possible, list on multiple platforms, and establish your own website to attract bookings during the low season.Effort: lowImpact: medium
- ✓Consider subletting when demand is low.Effort: mediumImpact: medium
Tools & Resources
- →Hostfully: Hostfully is mentioned in the article.
- →misterb&b: Misterb&b, Bud and Breakfast, and Innclusive are mentioned.
- →nytimes.com/2017/06/17/technology/airbnbs-hosts-professional-hotels.html: Resources include the websites nytimes.com/2017/06/17/technology/airbnbs-hosts-professional-hotels.html and bloomberg.com/news/articles/2017/06/16/airbnb-to-buy-background-check-startup-trooly-to-root-out-scams.
- →fortune.com/2017/06/18/airbnb-professional-personal-hosts: Resources include the websites Fortune, New York Times, and Skift.
Related Videos
More from Growth & Marketing
Samsung browser users can now access Airbnb listings directly through the browser. This update streamlines the booking process for Samsung users, potentially increasing visibility for hosts. This integration provides a more seamless experience for guests browsing and booking accommodations.

RedDoorz, a budget hospitality platform, has maintained 25% YoY growth, driven by a multi-brand strategy. They are expanding AI-driven systems and company-operated hotels to enhance customer experience. Travelers prioritize shorter regional trips, authenticity, and experiences over accommodation spending, impacting host strategies.

Hopper's B2B arm, HTS, has secured a deal with RBC, Canada's largest bank, taking over from Expedia Group after 12 years. This move comes as Capital One Travel downgrades its relationship with HTS, creating questions about Expedia’s travel partnerships. The contract's exclusivity with RBC put other Expedia partnerships at risk.
Curated by Learn STR by GoStudioM


