EP213: This Week in the World of Airbnb

Get Paid For Your Pad
Published: December 15, 2017
Pricing & Profitability

Summary

This article is a collection of insights from the "Get Paid For Your Pad" podcast. It covers topics from revenue management routines, CEO focus for scaling businesses, and why STR pricing is harder than hotel pricing. Hosts should focus on building a revenue management routine and understanding the complexities of STR pricing.

Key Insights

  • Smaller markets like Kansas City, Boston, Seattle, and Philadelphia may outperform larger cities during events like the FIFA World Cup.
  • The article emphasizes the importance of scheduled revenue management, not reactive. Reviewing every booking can reveal pricing and demand signals.
  • STR pricing is significantly more complex than hotel pricing due to factors like product uniqueness (every listing is like a mini-hotel), varied booking windows, and operational constraints.

Action Items

  • Consider the impact of events, like the FIFA World Cup, on demand in your market and adjust pricing accordingly.
    Effort: low
    Impact: medium
  • Implement daily and weekly pricing reviews to stay ahead of market fluctuations and analyze booking behavior.
    Effort: medium
    Impact: medium

Tools & Resources

  • Freewyld Foundry: Learn more about Freewyld Foundry(https://www.freewyldfoundry.com/)

Common Mistakes

  • Underpricing during peak demand periods or failing to adjust pricing based on early booking behavior could result in lost revenue.

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