Ep240: How to Optimise your Airbnb Calendar

Get Paid For Your Pad
Published: May 23, 2018
Pricing & Profitability

Summary

This article discusses revenue management strategies for short-term rentals, emphasizing the importance of a structured approach to pricing and how to analyze booking data. Hosts can improve their revenue by reviewing bookings, spotting pricing signals, and making small, consistent price adjustments. Actionable steps include establishing a daily/weekly pricing routine and leveraging Market Penetration Index (MPI) for pacing analysis.

Key Insights

  • Small daily price changes can increase exposure on OTAs.
  • Most STR operators underperform not because they lack tools, but because they don’t know what to look at, when to look at it, or how to interpret booking behavior.
  • Early bookings can indicate underpricing or upcoming events.

Action Items

  • Review every booking to reveal pricing and demand signals.
    Effort: low
    Impact: medium
  • Review pacing on a weekly basis using Market Penetration Index (MPI).
    Effort: low
    Impact: medium
  • Schedule revenue management, not reactive.
    Effort: low
    Impact: medium

Tools & Resources

  • Freewyld Foundry: Learn more about Freewyld Foundry(https://www.freewyldfoundry.com/)

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