How to Get Inspired to Create a Unique Airbnb

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Published: June 27, 2019
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Summary

This article discusses ways to create a unique Airbnb by drawing inspiration from travel experiences and design aesthetics, using the example of a Superhost in San Juan, Puerto Rico. It emphasizes the importance of considering the guest's sensory experience, and also includes episodes about revenue management and STR CEO roles. Hosts can use these insights to improve their listing design, revenue strategies, and operational focus.

Key Insights

  • STR pricing is harder than hotel pricing due to product uniqueness, booking windows, and operational constraints.
  • Considering the guest’s sensory experience, including sight, touch, and smell, can make an Airbnb stand out.

Action Items

  • Find design inspiration from travel experiences and follow designers on platforms like Instagram and Pinterest.
    Effort: low
    Impact: medium
  • Develop a daily and weekly pricing routine, review booking data, and consider how minimum stay rules impact performance.
    Effort: medium
    Impact: high

Tools & Resources

  • Beyond Pricing: Beyond Pricing (Discount Code GP4YP)
  • Hotel San José: Hotel San José
  • Instagram: Liz Lambert on Instagram
  • Freewyld Foundry: Freewyld Foundry, Jasper Ribbers(https://www.freewyldfoundry.com/report)
  • GPFYP EP238: Nadia Rodriguez on GPFYP EP238

Common Mistakes

  • Underperforming because of the lack of a daily and weekly pricing routine.

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