Destination Creation – with Wil Slickers
Summary
This Get Paid For Your Pad episode discusses destination creation for STRs, emphasizing the importance of providing unique experiences to attract guests and stand out in the competitive market. Hosts can learn how to create themed units and build amenities around their ideal guest. Additionally, the episode highlights the necessity of embracing technology, and tapping into local communities.
Key Insights
- •The episode highlights the importance of tapping into your local community and supporting small businesses in the area when creating a destination.
- •Wil Slickers suggests designing themed STR units can yield incredible ROI, potentially earning up to 3X that of competitors.
Action Items
- ✓Cater your listing to the type of traveler you want to attract by considering their needs.Effort: lowImpact: medium
- ✓Tap into the local community by supporting small businesses and incorporating local amenities into your offerings.Effort: lowImpact: medium
- ✓Consider designing themed STR units to create unique guest experiences.Effort: mediumImpact: medium
Tools & Resources
- →How to Market to the Work-From-Home Traveler on GPFYP: Mention of How to Market to the Work-From-Home Traveler on GPFYP EP349.
- →Slick Talk: The Hospitality Podcast: The episode mentions Slick Talk: The Hospitality Podcast.
- →CNBC Interview with Brian Chesky: Mention of CNBC interview with Brian Chesky.
More from Your Listing
This article discusses a Georgia Airbnb host who received negative attention after sharing a post criticizing guests who left the unit in perfect condition. The story highlights the importance of maintaining a positive online presence and avoiding unnecessary complaints about guests, particularly when there is nothing wrong. The potential for reputational damage is the primary concern.
This article highlights an Arkansas Airbnb property designed to evoke the English countryside aesthetic. It's a look at how hosts can create unique and appealing listings by focusing on design and theming. Understanding how to differentiate your property is essential for attracting guests.
An Airbnb host reported earning $2,300 per month with nearly constant bookings. However, dealing with difficult guests caused them to exit the STR market. This experience highlights the potential for revenue in short-term rentals, balanced by the challenges of guest management and the impact on a host's time and mental well-being.
Curated by Learn STR by GoStudioM