Insight
STR managers must think differently than hotel managers to win in today’s market. Hotel playbooks don’t translate into the STR category.
Forget BNBBUST, We’re Going All-In on STRs
Summary
This article from Get Paid For Your Pad discusses the current state of the STR market, arguing against the 'BNBBUST' narrative. It focuses on revenue management, CEO focus, and why STR pricing is harder than hotel pricing. Hosts should focus on building a unique brand and mastering revenue management to succeed in 2023.
Key takeaway