How to build a host driven Airbnb brand to stand out from the competition

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Published: March 24, 2023
Pricing & Profitability

Summary

This article discusses revenue management strategies for short-term rentals, emphasizing the importance of scheduled pricing routines, analyzing booking data, and understanding market trends like the FIFA World Cup. Hosts should implement daily and weekly pricing reviews, monitor booking patterns, and prepare for potential demand surges in specific cities based on upcoming events.

Key Insights

  • Early bookings can indicate underpricing or upcoming events.
  • Reviewing every booking reveals pricing and demand signals.
  • Smaller markets like Kansas City, Boston, Seattle, and Philadelphia may outperform larger cities during the FIFA World Cup.

Action Items

  • Implement daily and weekly pricing reviews.
    Effort: low
    Impact: medium
  • Monitor booking patterns to identify pricing and demand signals.
    Effort: low
    Impact: medium

Tools & Resources

  • Freewyld Foundry: Learn more about Freewyld Foundry(https://www.freewyldfoundry.com/)

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