BOOSTYLY SHORT-TERM RENTAL DOCUMENTARY COMING SOON

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Published: December 4, 2023
Growth & Marketing

Summary

This article discusses the upcoming Boostly short-term rental documentary and highlights key revenue management and marketing strategies for hosts. It emphasizes the importance of diversifying marketing channels and leveraging short-form videos and influencers. Hosts should consider diversifying their marketing presence and building relationships with influencers.

Key Insights

  • Short-form videos on platforms like YouTube Shorts and TikTok are key drivers in influencing travelers' decisions.
  • Google is becoming the top meta search platform with Google Vacation Rentals, changing how travelers search and book accommodations.

Action Items

  • Consider working with influencers and establish clear contracts and expectations.
    Effort: medium
    Impact: medium
  • Diversify your marketing strategies to increase visibility, utilizing various channels.
    Effort: medium
    Impact: medium

Tools & Resources

  • Boostly: Mark Simpson, founder of Boostly, mentions the importance of direct bookings and leveraging Boostly's services.
  • Stay MO: Mark suggests using platforms like Stay MO to connect with influencers.

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