Insight
A friendly profile picture can improve guest perception and potentially increase booking rates.
Here’s Some Advice for Airbnb Hosts: Smile in Your Profile Picture
Summary
This article from the Wall Street Journal suggests that Airbnb hosts should use a smiling profile picture. The implication is that a friendly picture can boost guest perception and improve booking rates. This simple tip could contribute to a more welcoming and trustworthy first impression.
Key takeaway