Here’s Some Advice for Airbnb Hosts: Smile in Your Profile Picture - The Wall Street Journal

Google News - Airbnb Platform
Published: March 27, 2025
Your Listing

Summary

A recent Wall Street Journal article advises Airbnb hosts to use a smiling profile picture. The advice, although seemingly simple, aims to enhance guest perception and potentially boost booking rates. Hosts are encouraged to consider the impact of their profile picture on guest trust and overall listing appeal.

Key Insights

  • The article suggests that a smiling profile picture can influence guest perception of a host, potentially impacting bookings.

Action Items

  • Consider the overall appeal of the listing and how the profile picture contributes to the guest experience.
    Effort: low
    Impact: low
  • Hosts should update their Airbnb profile picture to feature a smiling photo to improve the listing's first impression.
    Effort: low
    Impact: medium

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