Casago franchisee expands in Big Bear with former Vacasa properties - shorttermrentalz.com

Vacation Rental Market
Published: June 30, 2025
Growth & Marketing

Summary

A Casago franchisee is expanding in Big Bear, California, by acquiring properties formerly managed by Vacasa. This means more competition in the Big Bear market. Hosts in Big Bear should evaluate their pricing and marketing strategies to remain competitive.

Key Insights

  • A Casago franchisee is expanding in Big Bear by acquiring former Vacasa properties, indicating increasing competition in the market.

Action Items

  • Hosts in Big Bear should review their pricing strategies to remain competitive in the face of increased competition.
    Effort: low
    Impact: medium
  • Hosts in Big Bear should review their marketing strategies to ensure their listings stand out.
    Effort: medium
    Impact: medium

Tools & Resources

  • Vacasa: The article mentions Casago and Vacasa as players in the STR market.
  • Casago: The article mentions Casago and Vacasa as players in the STR market.

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