Insight
Google searches for “mortgage help” have increased to levels not seen since 2009, indicating potential financial distress in the residential home market.
Google Searches For “Mortgage Help” Skyrocket to Highest Point Since 2009
Summary
Rising mortgage help searches and increasing foreclosure-related legal inquiries signal potential distress in the housing market, which could affect local short-term rental markets. Hosts should monitor regional foreclosure trends and consider expanding their market research to adjacent areas to find distressed properties.
Key takeaway