Insight
The episode highlights how early bookings can indicate underpricing or upcoming events.
Staycation Case Study: Is Paying for TV Exposure Worth It for STRs?
Summary
This article discusses the value of paying for TV exposure for STRs and explores revenue management strategies. It also provides insights on the CEO's role in scaling an STR business and highlights the differences between hotel and Airbnb revenue management. Consider the strategic focus and identify bottlenecks in your business and review your pricing and revenue management cadence.
Key takeaway