Demand Springs Back for Winter Deals, But First-Time Homebuyers Vanish
Summary
The article discusses current trends in the housing market, highlighting increased demand in December and a potential slowdown due to Jerome Powell's actions. It also reveals a record low of first-time homebuyers, with the typical buyer being in their forties. Hosts should monitor local market conditions, as inventory and buyer behavior can vary significantly depending on the location and specific property type.
Key Insights
- •First-time homebuyers now make up a record low of 21% of all home purchases, with the typical buyer being around 40 years old.
- •Weekly housing demand is up double digits over 2024, increasing 15% year over year in November, potentially indicating a shift in the market.
Action Items
- ✓Consider the impact of seasonal trends on occupancy and adjust pricing strategies to maximize revenue, especially in December.Effort: mediumImpact: medium
- ✓Monitor local market conditions, including inventory levels, to adjust pricing and marketing strategies.Effort: lowImpact: medium
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