Insight
Wyndham grew its economy room count by 4% on a gross basis through the third quarter.
Budget Hotels Are Struggling. Wyndham’s CEO Sees Opportunity
Summary
While budget hotels are struggling due to rising costs and fluctuating demand, Wyndham is expanding in the economy sector, which proved resilient during the pandemic. This strategic move challenges conventional travel wisdom. This expansion indicates a potential shift in the lodging market, and hosts should monitor trends.
Key takeaway