Insight
Orlando experienced an 11-point jump in occupancy with essentially flat ADR, showcasing a potential underpricing of popular nights.
The Top Spring Break Markets in the U.S. Right Now (2026 Data)
Summary
Spring break 2026 STR markets are analyzed, revealing Orlando as a standout performer with surging occupancy and RevPAN. South Florida Gulf Coast shows increased RevPAN despite decreased occupancy, highlighting the power of dynamic pricing. Hosts should watch booking windows which are tightening in most markets and consider dynamic pricing to maximize revenue.
Key takeaway