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- Hyatt’s Luxury Business Is Holding Firm. Now It’s Betting on Midscale.
Hyatt’s Luxury Business Is Holding Firm. Now It’s Betting on Midscale.

Summary
Hyatt's luxury hotel brands continue to see strong performance, with double-digit RevPAR growth in Q1, signaling resilience among high-end travelers. Simultaneously, the article suggests that lower-income households are facing increased economic pressure, impacting travel budgets and potentially leading to a shift in demand. This trend underscores the importance of understanding target demographics for STR hosts.
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