Insight
The ultra-luxury segment has grown over the past decade, leading to self-inflicted homogeneity among guests. The guests at the top tier of any major market are now largely interchangeable.

This article discusses the changing landscape of luxury hotels and its implications for guest interaction. Luxury hotels are becoming homogenous, missing the vibrant mix of people found in the past. This decline in social dynamics may offer insights for STR hosts seeking to create a unique guest experience that fosters meaningful connections and a sense of community.
The ultra-luxury segment has grown over the past decade, leading to self-inflicted homogeneity among guests. The guests at the top tier of any major market are now largely interchangeable.