Insight
The company forecast high-single-digit systemwide RevPAR growth for 2026.
Middle East Instability Is Sending Summer Travelers to Spain and the Caribbean, Meliá Says
Summary
Conflict in the Middle East is shifting summer travel demand, benefiting destinations like Spain, Southern Europe, and the Caribbean. Meliá Hotels reports double-digit growth in Spain bookings, leading to a forecast of high-single-digit RevPAR growth for 2026. This trend highlights the importance of market diversification for STR owners.
Key takeaway