This CEO Says There’s ‘No Moat’ in Hospitality: Peregrine’s Playbook

Peregrine Hospitality, an owner-operator of 64 hotels, challenges the conventional hospitality model, arguing that disciplined operations in talent, branding, and ancillary revenue can create advantages. This contrasts with the trend of selling buildings for franchise fees. The CEO believes this approach can succeed despite a lack of proprietary technology, a "moat," in the hospitality industry.