Insight
Women hosts are projected to earn the majority of hosting income on Airbnb during the FIFA World Cup 2026.
Women hosts set to be the real winners of FIFA World Cup 2026™
Summary
Women hosts on Airbnb are projected to earn the majority of income during the FIFA World Cup 2026, accounting for 53% of active hosts and 50.5% of bookings. This event is expected to be Airbnb's largest hosting event ever, surpassing the Paris Olympics.
Key takeaway