Insight
The Skift Travel Health Index fell to 99 in April 2026, indicating a deceleration in travel momentum.
Global Travel Growth Has Turned Negative for First Time This Year
Summary
Global travel momentum is decelerating, with the Skift Travel Health Index falling below 100 for the first time in 2026. This signals a shift towards more fragmented, cost-sensitive, and cautious tourism driven by geopolitics and rising costs.
Key takeaway