Summer STR Demand Remains Resilient Despite Economic and Geopolitical Uncertainty

VRM Intel·Published Jun 2, 2026·Pricing & Profitability
Summary

US STR demand remains resilient for summer 2026 despite economic headwinds. Premium leisure destinations like Cape Cod and Jackson Hole show strong year-over-year growth in occupancy and ADR, while some value markets see softening demand.

Key takeaway
Insight

Cape Cod's ADR is pacing 18% higher year over year, with RevPAR increasing 27%.

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Curated byLearn STR by GoStudioM·Summary synthesized by AI · sourced from VRM Intel