Expedia Acquired AI Trip-Planner Layla: Exclusive

Skift·Published Jul 31, 2026·Hosting Operations
Expedia Acquired AI Trip-Planner Layla: Exclusive
Summary

Expedia acquired AI trip-planner Layla for an undisclosed sum, aiming to accelerate its deployment of specialized AI agents. The startup, founded in 2023 with 5 million euros in funding, uses conversational AI for trip planning with live pricing. Layla will continue operating and its team will integrate with Expedia Group brands like Vrbo.

Key takeaway
Insight

Layla uses conversational AI to help travelers plan and book trips with live pricing.

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