US RevPAR for September paces 26 per cent ahead of 2025, says KeyData

ShortTermRentalz·Published Jul 28, 2026·Pricing & Profitability
Summary

US short-term rental RevPAR for September is pacing 26% ahead of last year, driven by an 11% ADR increase and 13% occupancy boost. Pricing is the main revenue driver, not occupancy growth. Airbnb's share grew, while direct bookings declined.

Key takeaway
Insight

Direct bookings declined to 21% of reservations and 29% of revenue in Q2 2026, down from 25% and 36% respectively.

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Curated byLearn STR by GoStudioM·Summary synthesized by AI · sourced from ShortTermRentalz