NEW Reputation Factor: Pricing That Responds to Guest Perception
Summary
Beyond Pricing introduces a Reputation Factor to its dynamic pricing algorithm, automatically adjusting prices based on guest reviews to counter negative perceptions. One-star reviews can trigger up to 24% discounts, impacting booking pace for weeks. The factor leverages market data, adjusts prices dynamically, and recovers based on positive reviews or time, reducing manual work and improving pricing accuracy.
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