Your Revenue Management Questions Answered
Summary
This article discusses revenue management strategies for short-term rentals, focusing on the importance of a daily and weekly pricing routine. It emphasizes analyzing booking behavior, understanding market dynamics, and making data-driven pricing adjustments to optimize revenue. Hosts can benefit by reviewing their current pricing strategies and implementing a consistent pricing cadence.
Key Insights
- •The article suggests that most STR operators underperform not due to a lack of tools, but because they don't know what to look at, when to look at it, or how to interpret booking behavior.
- •Early bookings can indicate underpricing or upcoming events. Last-minute inventory reveals demand and visibility insights.
Action Items
- ✓Review every booking to identify pricing and demand signals.Effort: lowImpact: medium
- ✓Schedule revenue management, not just react.Effort: lowImpact: medium
- ✓Make small daily price changes to increase exposure on OTAs.Effort: lowImpact: medium
Tools & Resources
- →Freewyld Foundry: Learn more about Freewyld Foundry
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