Airbnb News Update February
Summary
This article from "Get Paid For Your Pad" covers a variety of topics relevant to STR hosts, including revenue management, CEO focus, and pricing strategy. Hosts should review their revenue management routines, understand the impact of operational constraints on pricing, and focus on strategic priorities.
Key Insights
- •Countries such as Germany, Brazil, Spain, England and Argentina drive heavy international travel.
- •Smaller markets like Kansas City, Boston, Seattle and Philadelphia may outperform larger cities during the FIFA World Cup.
- •STR pricing is dramatically harder than hotel pricing due to product uniqueness, booking windows, and operational constraints.
- •Small daily price changes can increase exposure on OTAs.
Action Items
- ✓Review every booking to identify pricing and demand signals.Effort: lowImpact: medium
- ✓Make small daily price changes to increase exposure on OTAs.Effort: lowImpact: medium
Tools & Resources
- →Freewyld Foundry: Learn more about Freewyld Foundry
- →Freewyld Foundry Report: Get a Free Revenue Review
Watch Out For
- ⚠Underpricing listings can result in missed revenue opportunities, especially during events.
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