How to Grow Your Airbnb Business Using Multiple Airbnb Accounts

How to Grow Your Airbnb Business Using Multiple Airbnb Accounts

over 3 years agoScore: 78
Pricing & Profitability
Pricing Strategy
Revenue Management
ADR
Occupancy
OTA Strategy

Summary

This article discusses revenue management strategies for short-term rentals, contrasting them with hotel revenue management. It highlights the importance of consistent pricing routines, analyzing booking data, and understanding the unique challenges of STR pricing, such as operational constraints and the need for deeper rate drops near arrival.

Key Insights

  • STR pricing is dramatically harder than hotel pricing due to product uniqueness, hyper-fragmented demand curves, booking windows, and operational constraints.
  • Early bookings can indicate underpricing or upcoming events.
  • STR rate drops must be deeper near arrival compared to hotels.

Action Items

  • Review every booking to reveal pricing and demand signals.
    Effort: low
    Impact: medium
  • Schedule revenue management, don’t be reactive.
    Effort: low
    Impact: medium
  • Spot mistakes in minimum stays and pricing settings.
    Effort: low
    Impact: medium

Tools & Resources

  • Freewyld Foundry: Learn more about Freewyld Foundry
  • Free Revenue Review: Get a Free Revenue Review

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