Airbnb 2023 November Release: Introducing Guest Favourites - Airbnb Newsroom

Google News - Airbnb Platform
Published: November 8, 2023
Growth & Marketing

Summary

Airbnb's November 2023 release introduces 'Guest Favourites,' a new feature designed to highlight highly-rated listings. This update aims to help guests identify top-quality stays easily and improve host visibility. It's an opportunity for hosts to enhance their listings and leverage positive guest reviews.

Key Insights

  • •Airbnb is introducing 'Guest Favourites,' a new feature to highlight highly-rated listings.

Action Items

  • ✓
    Review your existing guest reviews and proactively address any negative feedback to improve your listing's chances of becoming a Guest Favourite.
    Effort: low
    Impact: medium
  • ✓
    Ensure your listing description accurately reflects the quality and amenities you offer to align with guest expectations and positive reviews.
    Effort: low
    Impact: medium

Tools & Resources

  • →
    Airbnb Newsroom: Information on 'Guest Favourites' is available on the Airbnb Newsroom.(airbnb.com/newsroom)

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