Build Your Hosting Business by Being the STR Expert in Your Market
Summary
This article is an episode of the "Get Paid For Your Pad" podcast. It discusses how hosts can become experts in their local markets by building relationships with realtors and other stakeholders. By offering value and showcasing their expertise, hosts can grow their networks and potentially attract more business.
Key Insights
- •Jim Odom, co-founder of Unveiled Vacation Rentals, doubled the size of his business in January 2022, from three to six properties, after a five-year start up period.
- •The episode discusses the mutually beneficial relationship between realtors and STR owners.
Action Items
- ✓Consider bringing value to realtors and property owners in your market.Effort: mediumImpact: medium
- ✓Utilize Facebook Groups to create an online connection network with stakeholders in your market.Effort: lowImpact: medium
Tools & Resources
- →Unveiled Vacation Rentals & Unveiled STR Management: Jim Odom is the co-Founder of Unveiled Vacation Rentals and runs a property management company, Unveiled Short-Term Rental Management.
- →Get Paid for Your Pad: The episode is from "Get Paid for Your Pad".
- →Legends X STR Accelerator & STR Legends Mastermind: Referenced the Legends X STR Accelerator program and STR Legends Mastermind
Related Videos
More from Growth & Marketing
The travel industry is facing fragmentation due to tech companies building their own AI-powered travel planning systems. Amazon's Alexa, Meta's new AI model, and Google's Gemini are all entering the space, but their lack of a unified playbook means distribution and visibility for OTAs will be challenging. Hosts should stay informed on how this impacts OTA partnerships.
Vrbo shifts its advertising strategy, moving away from direct competition with Airbnb and focusing on aspirational content and guest expectations. The platform's new tagline, "If you know, you Vrbo," targets a pre-sold audience. Hosts should focus on high-quality visuals and consistent presentation to align with Vrbo's evolving marketing.
Samsung browser users can now access Airbnb listings directly through the browser. This update streamlines the booking process for Samsung users, potentially increasing visibility for hosts. This integration provides a more seamless experience for guests browsing and booking accommodations.
Curated by Learn STR by GoStudioM