- Home
- /
- News
- /
- February 2023
- /
- Converting Old Vacation Rental Communities into Modern Short-Term Rental Experiences (Ep543)
Converting Old Vacation Rental Communities into Modern Short-Term Rental Experiences (Ep543)
Summary
This article discusses the opportunity to revitalize aging vacation rental properties like boutique hotels and cabin communities to grow your STR brand, particularly in the face of local regulations. The hosts share how modernizing amenities, improving marketing, and streamlining operations boosted occupancy and ADR. Consider exploring older properties and incorporating modern practices to enhance your bottom line.
Key Insights
- •Modernizing old hotel and vacation community properties can increase your bottom line and equity.
- •By incorporating modern amenities, enhancing marketing and messaging, and streamlining operations, occupancy and ADR can be boosted within the first 45 days.
Action Items
- ✓Consider buying boutique hotels, cabin communities, and other aging vacation rental properties.Effort: highImpact: high
Tools & Resources
- →Hicksville Trailer Palace: Hicksville Trailer Palace
- →Legends X Short-Term Rental Accelerator: Legends X Short-Term Rental Accelerator
- →Bolt Farm Treehouse: Bolt Farm Treehouse
- →STR Legends Mastermind: STR Legends Mastermind
- →Get Paid for Your Pad Email List: Get Paid for Your Pad Email List
Common Mistakes
- ⚠Failing to modernize and adapt to the current STR market.
Related Videos
More from Growth & Marketing

The travel industry is facing fragmentation due to tech companies building their own AI-powered travel planning systems. Amazon's Alexa, Meta's new AI model, and Google's Gemini are all entering the space, but their lack of a unified playbook means distribution and visibility for OTAs will be challenging. Hosts should stay informed on how this impacts OTA partnerships.
Vrbo shifts its advertising strategy, moving away from direct competition with Airbnb and focusing on aspirational content and guest expectations. The platform's new tagline, "If you know, you Vrbo," targets a pre-sold audience. Hosts should focus on high-quality visuals and consistent presentation to align with Vrbo's evolving marketing.
Samsung browser users can now access Airbnb listings directly through the browser. This update streamlines the booking process for Samsung users, potentially increasing visibility for hosts. This integration provides a more seamless experience for guests browsing and booking accommodations.
Curated by Learn STR by GoStudioM


