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- Crushing the STR Game in Nashville
Crushing the STR Game in Nashville
Summary
This article discusses how a short-term rental (STR) business in Nashville, Tennessee, successfully navigated the challenges of the COVID-19 pandemic using the master lease model, extended stays, and focused on providing housing for medical professionals. Hosts can learn from the strategies implemented during a crisis to expand their portfolio and adapt to changing market conditions.
Key Insights
- •Revenue dropped 95% in one week for the featured STR company due to the pandemic.
- •The STR company focused on extended stays (up to 6 months) to adapt to changing market conditions.
Action Items
- ✓Consider exploring the master lease model and targeting extended stays to diversify revenue streams, particularly during market fluctuations.Effort: mediumImpact: medium
- ✓Build a team of independent contractors and outsource tasks as quickly as possible to enable scalability.Effort: mediumImpact: medium
Tools & Resources
- →STR Legends: The article references STR Legends, which may be a resource for STR hosts.
- →Get Paid for Your Pad: How to Maximize Profit from Your Airbnb Listing: The article mentions Get Paid for Your Pad and the book "Get Paid for Your Pad: How to Maximize Profit from Your Airbnb Listing" by Jasper Ribbers and Huzefa Kapadia.
More from Growth & Marketing
Airbnb is launching a new host bonus as travel demand surges for the upcoming World Cup. This strategic move aims to encourage more listings and capitalize on the expected influx of guests. The initiative highlights Airbnb's efforts to prepare for peak season travel and its ongoing support for hosts.
This article discusses the emergence of a new platform designed as an 'Airbnb' for hourly creative spaces. It aims to solve the difficulties creators face when finding and renting spaces. While not directly about STRs, it highlights a potential niche market that could be applicable to hosts considering offering hourly space rentals, indicating a shift towards accommodating creative industries.
Airbnb is offering a $750 incentive to attract new hosts to list their properties for the World Cup. This move aims to ensure sufficient accommodation for visitors during the event. This initiative highlights the importance of short-term rentals in accommodating large-scale events and provides a financial benefit for new hosts.
Curated by Learn STR by GoStudioM


