- Home
- /
- News
- /
- March 2026
- /
- US short-term rental demand rises ahead of FIFA World Cup 2026, says Key Data
US short-term rental demand rises ahead of FIFA World Cup 2026, says Key Data
Summary
Key Data's analysis reveals a shift in short-term rental demand across the US due to the 2026 FIFA World Cup. East Coast cities, like New York, Boston, and Miami, are attracting international visitors and experiencing strong booking growth. Meanwhile, West Coast cities are seeing increased regional domestic travel. Hosts should anticipate this regional demand shift.
Key Insights
- •New York City metro area short-term rental stays are pacing 15.7% higher year on year, with ADR up 9.4% and average length of stay rising nearly 30%.
- •San Francisco leads West Coast growth, with stays up 42% year on year and average daily rates increasing 86%.
Action Items
- ✓Consider adjusting pricing strategies based on regional demand shifts, especially if you operate in East or West Coast host cities.Effort: mediumImpact: medium
Tools & Resources
- →Key Data: Data is from Key Data.
Related Videos


More from Pricing & Profitability

The Caribbean tourism sector demonstrated remarkable resilience in 2025, reaching its strongest performance since before the pandemic with approximately 35 million stay-over arrivals, a 2.5% increase. Despite a major hurricane battering Jamaica and declines from key markets, South American arrivals surged by 23.7%. This showcases the region's recovery potential.

Hyatt's focus on luxury accommodations gives it an edge over Hilton, according to analysts at Barclays, Morgan Stanley, and Deutsche Bank. Hyatt has a significantly higher percentage of luxury rooms (22-31%) than Hilton (2.4%). This strategic positioning is expected to drive higher revenue from high-income travelers, who are considered more resilient.

Rising fuel prices, spurred by the Iran conflict, are dramatically impacting the airline industry, potentially leading to significant profit losses. Airlines are responding by increasing baggage fees, and, as United's CEO stated, raising fares by 20%. This economic shift could reshape travel and potentially impact short-term rental demand.
Curated by Learn STR by GoStudioM
