Las Vegas Tourism Suffers Sharp Decline
Summary
Las Vegas tourism saw a sharp decline in 2025, experiencing its worst year since the pandemic with a 7.5% drop in visitor arrivals. Hotel occupancy decreased by 3.3 percentage points, and average daily rates fell by 5%. Learn how economic shifts can affect your STR business, and explore strategies to mitigate risk.
Key Insights
- •Las Vegas visitor arrivals dropped 7.5% in 2025, the sharpest decline outside a pandemic year since 1970.
- •Las Vegas' hotel occupancy down 3.3 percentage points and its average daily rates dropping 5% in 2025.
Action Items
- ✓Review your pricing strategy and consider adjusting rates based on market demand to stay competitive.Effort: lowImpact: medium
- ✓Consider researching market trends and occupancy rates in your STR market.Effort: lowImpact: medium
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