EP199: This Week in the World of Airbnb
Summary
This episode of Get Paid For Your Pad discusses various Airbnb updates, including the slow growth of Airbnb Experiences, changes in leadership, and growth in the African market. Hosts should take note of the evolving market trends and the need for strategic revenue management.
Key Insights
- •Airbnb Experiences have only 3K experiences versus 4M homes, showing slower growth than expected.
- •Airbnb is experiencing rapid growth in Africa, with 100K listings and 2M guests in the last five years, earning hosts $139M last year.
Action Items
- ✓Hosts should consider exploring and potentially offering experiences to leverage the platform's features, especially if in a high-growth area.Effort: mediumImpact: medium
Tools & Resources
- →fortune.com: The episode references a website about Airbnb CEO comments: fortune.com/2017/10/23/airbnb-ceo-experiences-new-york/(fortune.com/2017/10/23/airbnb-ceo-experiences-new-york/)
- →VRMA, Bloomberg, Skift, CNN: The episode also references VRMA and other news articles from Bloomberg, Skift, and CNN.
More from Growth & Marketing
Airbnb is launching a new host bonus as travel demand surges for the upcoming World Cup. This strategic move aims to encourage more listings and capitalize on the expected influx of guests. The initiative highlights Airbnb's efforts to prepare for peak season travel and its ongoing support for hosts.
This article discusses the emergence of a new platform designed as an 'Airbnb' for hourly creative spaces. It aims to solve the difficulties creators face when finding and renting spaces. While not directly about STRs, it highlights a potential niche market that could be applicable to hosts considering offering hourly space rentals, indicating a shift towards accommodating creative industries.
Airbnb is offering a $750 incentive to attract new hosts to list their properties for the World Cup. This move aims to ensure sufficient accommodation for visitors during the event. This initiative highlights the importance of short-term rentals in accommodating large-scale events and provides a financial benefit for new hosts.
Curated by Learn STR by GoStudioM