Expedia Group, Booking on coming together with “one voice” to support short-term rentals - PhocusWire

PhocusWire
Published: November 13, 2023
Growth & Marketing

Summary

This article discusses Expedia Group and Booking.com collaborating to support short-term rentals with a unified approach. This is relevant to hosts as it suggests increased focus and potential changes in how these major platforms operate regarding STRs.

Key Insights

  • Expedia Group and Booking.com are working together to support short-term rentals with a unified voice.

Action Items

  • Stay informed about potential changes or initiatives from Expedia and Booking.com regarding their support for short-term rentals.
    Effort: low
    Impact: medium

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