How to Build Your Team to Scale Your Airbnb Business
Summary
This article discusses building a team to scale your Airbnb business, emphasizing the importance of clear expectations, key performance indicators (KPIs), and a 'hire slow, fire fast' approach. It also touches on revenue management strategies, including daily and weekly pricing routines, and highlights the shift in CEO focus from being busy to being strategic. This is crucial for hosts managing multiple properties to understand team dynamics, optimize revenue, and effectively manage their time.
Key Insights
- •STR pricing is dramatically harder than hotel pricing due to product uniqueness and operational constraints.
- •STR operators can become overwhelmed, where everything feels urgent, priorities constantly shift, and growth never creates the relief operators expect.
- •CEOs waste 30 to 50 percent of their time on low-value activities.
- •Most hosts underperform not because they lack tools, but because they don’t know what to look at, when to look at it, or how to interpret booking behavior once it shows up.
- •Creating a job score card for each role and utilizing key performance indicators (KPIs) helps in holding team members accountable.
Action Items
- ✓Create a job score card for each role in your STR team, clearly defining expectations and KPIs.Effort: mediumImpact: medium
- ✓Identify your biggest bottleneck in your STR business and re-evaluate CEO priorities to focus on strategic tasks rather than being overly involved in day-to-day activities.Effort: mediumImpact: high
- ✓Implement daily and weekly pricing routines to stay ahead of the market and optimize revenue.Effort: mediumImpact: high
Tools & Resources
- →The A Method for Hiring, Scaling Up, Traction: The article mentions several books: 'The A Method for Hiring' by Geoff Smart and Randy Street, 'Scaling Up: How a Few Companies Make It … and Why the Rest Don’t' by Verne Harnish, and 'Traction: Get a Grip on Your Business' by Gino Wickman.
- →Get Paid For Your Pad: The article mentions Get Paid For Your Pad, Freewyld Foundry, Overnight Success, The A Method for Hiring by Geoff Smart and Randy Street, Scaling Up: How a Few Companies Make It … and Why the Rest Don’t by Verne Harnish, and Traction: Get a Grip on Your Business by Gino Wickman.
- →Freewyld Foundry: The article mentions a podcast episode regarding a free revenue review from Freewyld Foundry.
Watch Out For
- ⚠Don't confuse action with momentum. Being busy doesn't mean your STR business is progressing.
- ⚠Avoid the mistake of hiring the first available person without clear expectations and a defined role.
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